ReadyTalk

Meet with Confidence

Resources from Leveraging Social Media to Make Your Webinars a Success

Posted by Bo Bandy on
Share this Post:

We posted this blog a couple of months ago, but during today's webinar with the American Marketing Association, we heard many of the same questions. Hopefully, these resources are helpful. We know that we've forgotten some of your favorites; please share them!

The expert speakers on Leveraging Social Media to Make Your Webinars a Success were Melanie Turek, principal analyst from Frost and Sullivan; Mike McKinnon, lead generation manager for ReadyTalk; and Elaine Ellis, social media and marketing manager for Trada.

Elaine, Mike and Alli mentioned lots of great tools for leverage social media before, during and after an event. Here’s a list of the tools mentioned:

For registering hashtags:
Twapperkeeper (http://twapperkeeper.com)
Twubs (http://twubs.com/)

For analytics:
Google Analytics (http://www.google.com/analytics/)
AddThis (http://www.addthis.com/)

For finding conversations:
Del.icio.us (http://delicious.com/)
Stumble Upon (http://www.stumbleupon.com)
Google Blogs Search (http://blogsearch.google.com)
Twitter Search (http://search.twitter.com)
Favstar (http://favstar.fm/)

For monitoring Twitter:
TweetDeck (http://www.tweetdeck.com/)
HootSuite (http://hootsuite.com/)

For monitoring conversations across social media:
Radian6 (http://www.radian6.com/)
Jive (http://www.jivesoftware.com/solutions/market-engagement)
Alterian (http://socialmedia.alterian.com/)
BackType (http://www.backtype.com/) – In Beta
Spot Influence (http://www.spotinfluence.com/) - In Beta

Are there tools we missed or other social media best practices? Share in the comments below or tweet about it with the hashtag #smFullCircle.


Comments for Resources from Leveraging Social Media to Make Your Webinars a Success

blog comments powered by Disqus

Recent Posts

Debunking Webinar Myth #3: Webinars produce quantity, but not quality.

Debunking Webinar Myth #3: Webinars produce quantity, but not quality. Sometimes, we hear from customers that their webinars drove a ton of registrations or high attendance, but...

Debunking Webinar Myth #2: The price per lead is too high.

Debunking Webinar Myth #2: The price per lead is too high. In our first post of this series, we talked about how you can conduct cost effective webinars for your organization,...

Debunking Webinar Myth #1: Webinars cost an arm and a leg

Debunking Webinar Myth #1: Webinars cost an arm and a leg In our experience, most people think webinars cost an arm and a leg. There can be a variety of expenses associated with...

How to Identify and Clean up Bad Data

How to Identify and Clean up Bad Data The implications of bad data are huge, as we discussed in this post. It causes not just direct financial losses to the tune of $600 billion...

Top 5 Webinar Lead Generation Mistakes

Top 5 Webinar Lead Generation Mistakes A webinar is a proven medium to generate high quality leads. However, merely going through the motions does not guarantee leads. For the...

Moving your Organization to a Strategic Demand Generation Strategy [Guest Post]

Today's post is provided by Carlos Hidalgo, CEO and Principal at ANNUITAS. You can follow Carlos on Twitter, @cahidalgo. I had the privilege to present on a webinar sponsored by...

How to Target a Demand Generation Audience vs. a Nurturing Series

How to Target a Demand Generation Audience vs. a Nurturing Series   A basic marketing funnel includes three phases: demand generation, lead nurturing and sales. It's like a person...

Cost Analysis of Webinar Leads

 Cost Analysis of Webinar Leads Webinars have gained popularity as a cost effective lead generation tactic in the past couple of years. Depending on your webinar strategy, the...

Webinar Promotion Q&A with Marketing Experts

Your Webinar Questions Answered by HourlyNerd's Dan Slagen and ReadyTalk's Shawn Cardinal On August 19, Dan Slagen, the CMO of HourlyNerd spoke on ReadyTalk’s webinar series about...