ReadyTalk

Meet with Confidence

Facebook: Profile, Group, Fan Page. What's the Difference?

Posted by Simone Nabers on
Share this Post:

Facebook profile, Facebook group, or Facebook fan page.

We get this question a lot.

What's the difference? Which, if any, do I need? And how can I even keep up with all of it?

As a user, you know what's possible on Facebook. You can update your nonprofit's information, post photos, comment on what other nonprofits are doing, and so on.

But maybe, by mistake, you made a personal profile for your nonprofit. Or more likely, you - or someone in your nonprofit created a Facebook Group a couple years ago, have built up a sizable following, and now wonder why you should even bother to make a Facebook page.

The answer is that Facebook replaced Groups with Pages.  You can ee a more detailed treatment of Facebook groups vs pages in our community forum.

Suffice it to say that if you get above 5,000 members in your group,you can't message them anymore. Don't find that out the hard way.

Also, you can't install cool applications, have landing pages, or choose a custom url. Maybe you want to pump up donations by sending users to a landing page that has a video on the left and donation option on the right.

Can't do that with a group.

Finally, if you care about ranking in Google, you will want to get a page, since Facebook is telling Google to favor pages over groups.

Got a group already? Sorry that there's no automatic import function.

But best to bite the bullet now and message users about the change.

Or contact us for more information: BlitzLocal


Comments for Facebook: Profile, Group, Fan Page. What's the Difference?

blog comments powered by Disqus

Recent Posts

New from ReadyTalk - Quick Share My Desktop

New from ReadyTalk - Quick Share My Desktop Hot off the press - we've just released an enhancement to our Quick Launcher product (available on Windows today and Mac next week). The...

Internet-wide Security Risk: How ReadyTalk is Addressing “Heartbleed”

It’s been all over the news: a major vulnerability in the encryption technology used across much of the Internet was recently discovered. The vulnerability causing these issues is...

Webinars: The Gateway Drug to a Video Marketing Strategy - Q&A Session Review

We recently hosted a webinar with the video marketing gurus over at Vidyard to dive into the idea of launching a video marketing strategy with the materials most of us already have...

Nobody is Watching Your Webinar and How to Fix It

Content is everywhere and in every form – videos, tweets, blogs, forums, whitepapers. I recently read an article that said by 2020 the amount of information on the Web is expected...

New from ReadyTalk - Modern meeting controls and VoIP enhancements

You may have noticed more frequent changes from ReadyTalk lately. In an effort to keep our controls fresh and functional for all of our different users we are continuously...

Comparing the Value of Webinar Leads vs. Email List Leads

Over time, marketers have innovated and refined many online avenues for lead generation, but the legacy email list continues to remain a top favorite. Viable alternatives, such as...

Feature Friday: How to Upload Your Video Clip

  Why Use this feature? I think it is safe to say that everyone hates when they see the word “download”. And the last thing someone wants when hosting a web conference is to lose...

The 8 Most Common Audio Conferencing Issues

Audio conferencing affects every area of business. From customer service to investor relations, poor audio quality is associated with a lack of professional competence. In order to...

Feature Friday: Promoting to Co-Presenter vs. Granting Control...What's the Difference?

Visit the ReadyTalk blog every Friday to learn more about a ReadyTalk feature.   We get a lot of questions on the difference between granting control and promoting someone...