ReadyTalk

Meet with Confidence

Facebook: Profile, Group, Fan Page. What's the Difference?

Posted by Simone Nabers on
Share this Post:

Facebook profile, Facebook group, or Facebook fan page.

We get this question a lot.

What's the difference? Which, if any, do I need? And how can I even keep up with all of it?

As a user, you know what's possible on Facebook. You can update your nonprofit's information, post photos, comment on what other nonprofits are doing, and so on.

But maybe, by mistake, you made a personal profile for your nonprofit. Or more likely, you - or someone in your nonprofit created a Facebook Group a couple years ago, have built up a sizable following, and now wonder why you should even bother to make a Facebook page.

The answer is that Facebook replaced Groups with Pages.  You can ee a more detailed treatment of Facebook groups vs pages in our community forum.

Suffice it to say that if you get above 5,000 members in your group,you can't message them anymore. Don't find that out the hard way.

Also, you can't install cool applications, have landing pages, or choose a custom url. Maybe you want to pump up donations by sending users to a landing page that has a video on the left and donation option on the right.

Can't do that with a group.

Finally, if you care about ranking in Google, you will want to get a page, since Facebook is telling Google to favor pages over groups.

Got a group already? Sorry that there's no automatic import function.

But best to bite the bullet now and message users about the change.

Or contact us for more information: BlitzLocal


Comments for Facebook: Profile, Group, Fan Page. What's the Difference?

blog comments powered by Disqus

Recent Posts

Giving to the Greater Community

One thing that I appreciate about ReadyTalk is our sincere wish to make a positive difference in our community.  This certainly applies to relationships with other businesses and...

A Customers Perspective: Using ReadyTalk for Tech Training

A Customers Perspective: Using ReadyTalk for Tech Training Today's post is provided by Kelsey Harms, a computer specialist with the Illinois Education Association. IEA is a...

Growth Through Marketing and Innovation: How Peter Drucker Shaped ReadyTalk

Growth Through Marketing and Innovation: How Peter Drucker Shaped ReadyTalk Those who know me well know that I read a lot of business books. Besides Jim Collins, the books and...

New from ReadyTalk: Pause Desktop/Application Sharing

Keep Presentations Professional with Pause Have you ever wanted to pause screen sharing in a meeting to do things on your system without showing potentially confidential...

New Functionality for ReadyTalk for Salesforce Users

The ReadyTalk team continues to add new features to our Salesforce application to create additional efficiencies for our customers when using the two applications in their...

ReadyTalk in the Community: Mountain Range High School MESA / FTC Robotics Team

In 2013, ReadyTalk’s Charitable Contributions Committee started a great relationships with the Mountain Range High School MESA / FTC Robotics Team. ReadyTalk employee Samantha...

What Your Co-Presenters Need to Know to Ensure a Great Webinar

As an Event Manager at ReadyTalk, I have the privilege of assisting our customers every day in putting out the content that is important to them.  Not to sound corny, but one thing...

Delivering the Right Content At the Right Time

At ReadyTalk, marketers usually come to us seeking help with their webinar programs.  From an educational perspective this seems simple enough - deliver webinar content  and all is...

How One Company Increased Webinar Leads by 15%

How One Company Increased Webinar Leads by 15%  Since moving to ReadyTalk, the average attendance rate for Profiles International’s webinar attendance rate has improved to 59...