ReadyTalk

Meet with Confidence

Six Ways to Add Social Media to Webinars

Posted by Simone Nabers on
Share this Post:


Social media and webinarsTo maximize the connections and increase collaboration started by webinars, you’ll want to integrate social media as much as possible to create a well-rounded presence. Read on to learn six simple ways to integrate social media with web conferencing:

1 – Set up a branded profile on multiple social media channels, inviting others to register for the webinar, ask questions and share before and after the webinar. This helps to create a central “meeting space” where participants can easily get in touch with you, get reminders of the event, and gain access to your conference services.  

2 – Add an event section to your business or professional blog and generate a series of posts about the webinar topic before the event, announce the webinar registration, then address questions after the event. This can be a great way to encourage the exchange of ideas through blog comments, and it can give you additional points to cover during the actual webinar.

3 - Brand your presentation slides and materials with all your professional social media logos. You want to make sure that all web conference participants know that you are active on social media and that it’s OK to connect with you there.

4 – Send meeting participants a link to the webinar that includes social media URLs. If you are sending out a webinar invitation, add your social media near the bottom and ask others to follow you and ask questions.

5 – Assign a unique Twitter hashtag (#) and provide a way for web conference participants to talk, connect, and share in real time. This is a way that the best social media marketers get the conversation flowing and have access to participants in the hours and days following the virtual meeting.

6 – Use social media to thank participants for attending, send accompanying materials, offer incentives, and maintain contact. Your participants took time out their busy lives to listen to you, so reward them with exclusive access to information and your sincere thanks.

Any virtual meeting can be enhanced by the use of social media tools. Take advantage of all the resources available to you and grow your social networks as often as possible.

How does your organization use social media in conjunction with webinars?


Comments for Six Ways to Add Social Media to Webinars

blog comments powered by Disqus

Recent Posts

New from ReadyTalk - Quick Share My Desktop

New from ReadyTalk - Quick Share My Desktop Hot off the press - we've just released an enhancement to our Quick Launcher product (available on Windows today and Mac next week). The...

Internet-wide Security Risk: How ReadyTalk is Addressing “Heartbleed”

It’s been all over the news: a major vulnerability in the encryption technology used across much of the Internet was recently discovered. The vulnerability causing these issues is...

Webinars: The Gateway Drug to a Video Marketing Strategy - Q&A Session Review

We recently hosted a webinar with the video marketing gurus over at Vidyard to dive into the idea of launching a video marketing strategy with the materials most of us already have...

Nobody is Watching Your Webinar and How to Fix It

Content is everywhere and in every form – videos, tweets, blogs, forums, whitepapers. I recently read an article that said by 2020 the amount of information on the Web is expected...

New from ReadyTalk - Modern meeting controls and VoIP enhancements

You may have noticed more frequent changes from ReadyTalk lately. In an effort to keep our controls fresh and functional for all of our different users we are continuously...

Comparing the Value of Webinar Leads vs. Email List Leads

Over time, marketers have innovated and refined many online avenues for lead generation, but the legacy email list continues to remain a top favorite. Viable alternatives, such as...

Feature Friday: How to Upload Your Video Clip

  Why Use this feature? I think it is safe to say that everyone hates when they see the word “download”. And the last thing someone wants when hosting a web conference is to lose...

The 8 Most Common Audio Conferencing Issues

Audio conferencing affects every area of business. From customer service to investor relations, poor audio quality is associated with a lack of professional competence. In order to...

Feature Friday: Promoting to Co-Presenter vs. Granting Control...What's the Difference?

Visit the ReadyTalk blog every Friday to learn more about a ReadyTalk feature.   We get a lot of questions on the difference between granting control and promoting someone...