ReadyTalk

Meet with Confidence

Closing Deals with Webinars

Posted by Mike McKinnon on
Share this Post:

I love these types of posts. Eran Livneh, over at the MarketCapture Blog, tells about how a webinar they conducted for one of their clients helped close some deals as well as bring new leads into the pipeline.

This is the power of the webinar in action. It is a great tool for any part of the sale process. As a lead generator, the webinar worked well for their client; over 30% of their attendees were new and qualified prospects. In the case of the salesperson who closed a deal as a result of the webinar, it was used as a nurturing piece that resulted in a sale.

Obviously, at ReadyTalk, we believe in webinars as critical sales and marketing tools. They are a cost efficient way to produce persistent content that your sales team will be able to use at any point in the sales process.

Check out all the ways our web conferencing service can help.

[tags]webinars, web seminars, web conferencing [/tags]


Comments for Closing Deals with Webinars

blog comments powered by Disqus

Recent Posts

Top 5 Webinar Lead Generation Mistakes

Top 5 Webinar Lead Generation Mistakes A webinar is a proven medium to generate high quality leads. However, merely going through the motions does not guarantee leads. For the...

Moving your Organization to a Strategic Demand Generation Strategy [Guest Post]

Today's post is provided by Carlos Hidalgo, CEO and Principal at ANNUITAS. You can follow Carlos on Twitter, @cahidalgo. I had the privilege to present on a webinar sponsored by...

How to Target a Demand Generation Audience vs. a Nurturing Series

How to Target a Demand Generation Audience vs. a Nurturing Series   A basic marketing funnel includes three phases: demand generation, lead nurturing and sales. It's like a person...

Cost Analysis of Webinar Leads

 Cost Analysis of Webinar Leads Webinars have gained popularity as a cost effective lead generation tactic in the past couple of years. Depending on your webinar strategy, the...

Webinar Promotion Q&A with Marketing Experts

Your Webinar Questions Answered by HourlyNerd's Dan Slagen and ReadyTalk's Shawn Cardinal On August 19, Dan Slagen, the CMO of HourlyNerd spoke on ReadyTalk’s webinar series about...

Watch your audience go from yawn to yay!

ReadyTalk Hosts Susan Stewart on our Webinar Series Time and time again people eagerly register for webinars, to only drift off from the live event and leave the webcast wondering...

The Cost of Bad Data

Cost of Bad Data Bad data is data that is not perfect – it could be incorrect data, data with missing chunks or data that is delayed. Most businesses do not realize it yet, but bad...

Optimize Your Webinar Spending with the Webinar ROI Calculator

Optimize Your Webinar Spending with the Webinar ROI Calculator As a marketer, you’re probably asked to provide weekly results in order to justify your budget and efforts. Week over...

ReadyTalk Makes Outside Magazine's 2014 list for "Best Places to Work"

The 2014 Outside Magazine “Best Places to Work” winners have been released, and ReadyTalk is happy to announce that we have made this year's list. For the past seven years, Outside...