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Series on Webinar Use Cases Continues

Posted by Mike McKinnon on
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We had our first use case webinar on Online Training in February. In case you missed it you can access the recording online. The speakers did a great job outlining how they made their programs successful and what features they found most helpful within a web conferencing platform.

I hope you can find the time to join the two remaining webinars on using webinars for revenue and demand generation. They are listed below:

Webinars for revenue generation on March 30, 2011 at 2 p.m. EST, features two speakers, Mary O’Brien from PPCSummit and Larry Stearn from SIPA, who are successful at generating revenue from their webinar program. Mary O’Brien took her physical event and moved it online successfully, while Larry has been successful making money in a very tight industry that has been hit hard by the economy.

Demand generation is featured on April 27, 2011 at 2 p.m. EST, with demand generation specialists from Rally Software and NewsGator. They will share their tips on how to structure a successful demand generation webinar program as well as the critical features you need to be successful.

Register for one of these events or all of them. Visit our site to learn more about the different uses for webinars so you can start your own series or optimize your current one.


As the senior demand generation manager at ReadyTalk, Mike helps manage and execute ReadyTalk’s demand generation programs, which include email, online advertising, telemarketing and tradeshows. He also oversees ReadyTalk’s lead management process and marketing funnel by using Eloqua and Salesforce.com to automate ReadyTalk’s nurturing programs and lead follow-up.


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