ReadyTalk

Meet with Confidence

Managing Expectations

Posted by Mike McKinnon on
Share this Post:

Seth Godin has a great post about the expectation paradox. Quite simply, he states, that while you want to raise expectations, you also do not want to fail to live up to those expectations. It is a double edged sword. While his post is informative, it fails to offer up any real solution.

At ReadyTalk, we work with the customer to set the expectations up front. For all of our events, we have a knowledgeable and experienced event staff that works with the customer for weeks leading up to the event. They have an open discussion about the goals and objectives of the event as well as any expectations they might have (turnout, registration). There is a tremendous amount of coaching and preparation that goes into these events so that we can manage the expectations of the customer and they are satisfied with their event. Ultimately, that is our goal, to ensure that the event meets the customers expectations.

[tags] Seth Godin, web seminars, webinars, web events [/tags]


Name: ReadyTalk Blog » Blog Archive » ReadyT
Time: Tuesday, June 17, 2008

[...] Setting customer expectations from the start is crucial in any business. While I’m sure the department store installed the recorded message with good intentions, it setup an opportunity for failure, rather then an opportunity for success. Too often, we forget how customers will respond and react to processes that are put in place. Ways to ensure customers have a positive experience: [...]

Comments for Managing Expectations

blog comments powered by Disqus

Recent Posts

Why Other Companies’ Webinars are Better Than Yours

Why Other Companies’ Webinars are Better Than Yours Marketing campaign strategies can be overly time consuming and costly. Although multi-channel marketing is the key to success,...

Check Out What's New at ReadyTalk!

There are a lot of new and exciting things happening at ReadyTalk. Check out what new features and updates we have to offer for operator-assisted events: Conference ID Required ...

Making Meetings Better with Two New Features

With these two new features from ReadyTalk, your meetings will be even better! Higher Quality VoIP Improvements around VoIP audio conferencing for chairpersons and co-presenters...

Self-Serve Broadcast Audio - saves you time and money!

Our passion is perfect presentations.  That's why ReadyTalk gives you everything that’s been missing in webinars.  Our easy-to-use platform delivers superior presentation...

How to Write the Break Up Letter

I recently shared 15 Ways You Know It's Time to Break Up (with your conferencing provider) because not every relationship is meant to last forever.   Once you have decided it is in...

What We Learned: 3 Webinar Features You Should be Using Today

What We Learned:  3 Webinar Features You Should be Using Today Yesterday, we hosted a great webinar on some new ReadyTalk features: 3 Webinar Features You Should be Using Today. We...

3 Webinar Features You Should be Using to Get More Value from Your Webinars

3 Webinar Features You Should be Using to Get More Value from Your Webinars “Am I getting ROI on my webinars? How can I make it be better?” These questions are often in the back of...

Online Meetings Like a Boss!

Online Meetings Like a Boss! Just because a meeting is happening online, isn't an excuse for it to be a waste of time. Want to host better online meetings? Check out these 8 tips...

4 Ways to Join a ReadyTalk Meeting Faster

4 Ways to Join a ReadyTalk Meeting Faster ReadyTalk offers more ways than ever to meet online faster, right from where you are working. Join a webinar on the go from your mobile,...