ReadyTalk

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demand generation & marketing operations

Mike Mckinnon, Senior Demand Generation Manager

Mike McKinnon manages ReadyTalk’s demand generation activities and is responsible for the tracking and measurement  of all campaign activity. He is also responsible for revenue...

ReadyTalk Targets Government Agencies with Conferencing that’s Easy to Use and Now Easier to Buy

Post by John Andrews, director of government business development for ReadyTalk The Small Business Administration (SBA) has used ReadyTalk’s easy to use conferencing solutions to...

Effective Online Training: Tips from the Experts

Online training, both internal and external, has exploded over the last several years as web conferencing services become more adept at handling the needs of online trainers....

Corporate Training: Now, More than Ever

Corporate Training: Now, More than Ever By Melanie Turek, Industry Director, Frost & Sullivan When I ask C-level executives about their biggest concerns when it comes to deploying...

3 Webinars + 3 Use Cases = Lots of Value

During the next three months, we will be featuring a series of webinars to showcase three use cases for webinars – demand generation, online training and ecommerce. Webinars are...

Customer Spotlight: American Marketing Association

ReadyTalk is the conferencing provider for the American Marketing Association. For the past three years, the AMA runs their weekly webcast series using ReadyTalk’s webinar...

Measuring Marketing Qualified Leads

This post is the third and final post in a series on Creating a Service Level Agreement between Marketing and Sales. Previously in this series, I discussed the creation of an SLA...

Customer Care Spotlight: Toby

We talk a lot about the importance of customer service here at ReadyTalk. Today's post is part of a series highlighting members of the customer care team and giving you a chance to...

Customer Care Spotlight: Julie

We talk a lot about the importance of customer service here at ReadyTalk. Today's post is part of a series highlighting members of the customer care team and giving you a chance to...

Mapping the Level of Effort for a Service Level Agreement

This post is the second in a three part series on Creating a Service Level Agreement between Marketing and Sales. In the last post, I talked about needing to determine the criteria...

Customer Care Spotlight: Kevin

Today's post is part of an ongoing series that spotlights the team that delivers ReadyTalk's amazing customer service. Name: Kevin (aka KB)Title: Director of Customer CareTime at...

Customer Care Spotlight: Keith

We talk a lot about the importance of customer service here at ReadyTalk. We wanted to spotlight the team that delivers that amazing customer service. For the next few weeks, we'll...

Creating a Service Level Agreement between Marketing Sales

Does your marketing department have a service-level agreement (SLA) with the sales department? Does marketing know the type of leads the sales team wants delivered? We are...

Training with Web and Audio Conferencing

Remember the old days of training? It seems like a lifetime ago when my role as a training manager was to "get butts in chairs", as my boss would tell me. It was that simple. Fill...

Is Your Company Using Web Conferencing?

After talking with a colleague who is considering purchasing a web conferencing service for their small 20 person company, I realized that he had no idea of the capabilities of a...

My Trip To Nepal (part 5)

As I sit here and reflect about this experience 2 weeks later a few key things come to mind. The first one is “just do it”. Say it out loud, make that reservation, buy that ticket,...

My Trip to Nepal (part 4)

It finally came time to summit. I was lucky and got the typical altitude-related health problems out of the way early—others on my team weren’t so lucky. With 4 of the 5 of us...

My Trip to Nepal (part 3)

After six months of preparation, the time finally came to leave. After many well wishes and sad goodbyes to my family (oh, my wife is now 6 months pregnant with boy #2), I’m set...

My Trip to Nepal (part 2)

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My Trip to Nepal (part 1)

Do you have something that you’ve dreamed about most of your life? This journey began when my Mom came across the list of the “10 Things I want to do when I’m older” that I made...

Extend Your Web Conferences with the ReadyTalk Media Player

Web conferencing services have expanded their uses beyond simple collaboration. Many organizations are spending a great deal of money on conducting educational webinars, training...