ReadyTalk

Meet with Confidence

Paving the Way for New Media

Posted by Mike McKinnon on
Share this Post:

ReadyTalk and the AMA have partnered to bring you an exciting new webcast series on the practical applications of new media. The webinars will feature speakers who are implementing exciting strategies involving the new media tools of the 21st century. From using Twitter at 35,000 ft.; identifying brand influencers beyond keywords; using FaceBook to market your brand, this series will cover a lot of ground.

Our first event is this Wednesday Sept 9th entitled "The Influencer ID Advantage in Social Media". Moving from monitoring keywords to tracking influencers is a critical shift for any organization seeking to effectively implement, maintain and grow a presence in social media. While listening is an important first step, engagement is a critical step to success. James Clark, Co-Founder of the social media agency room214, provides an overview of what an influencer is, how to ID them, and insights into the ‘Influencer - Trust – Loyalty’ process.

The second webcast on Oct 14th will be done by Dennis Yu of BlitzLocal. The webcast entitled "Facebook Marketing Tactics: How to Monetize Your Brand Through Facebook" will focus on using Facebook to create search campaigns, user targeting, track performance and take advantage of the viral loop.

The third webcast on Nov 11th is by Porter Gale, VP of Marketing, for Virgin America entitled "Twittering from 35,000 ft." In this webcast, hear how in-flight Wi-Fi changed the social media landscape for start-up airline Virgin America. Listen to stories of real-time service recovery in the skies, the impact of tweeting brand fans, using social media to amplify press and more. Porter will share details on how a lean team monitors, manages and responds to tweets and Facebook postings.

If you are tired of listening to social media theory and want some real tactics, this is the series for you. Each speaker has immense experience in implementing new media strategies for their clients and brands. If you are serious about using new media as a marketing tool, this series cannot be missed. Register for one or for all of them, the webcasts are free of charge.


Comments for Paving the Way for New Media

blog comments powered by Disqus

Recent Posts

How to Write the Break Up Letter

I recently shared 15 Ways You Know It's Time to Break Up (with your conferencing provider) because not every relationship is meant to last forever.   Once you have decided it is in...

What We Learned: 3 Webinar Features You Should be Using Today

What We Learned:  3 Webinar Features You Should be Using Today Yesterday, we hosted a great webinar on some new ReadyTalk features: 3 Webinar Features You Should be Using Today. We...

3 Webinar Features You Should be Using to Get More Value from Your Webinars

3 Webinar Features You Should be Using to Get More Value from Your Webinars “Am I getting ROI on my webinars? How can I make it be better?” These questions are often in the back of...

Online Meetings Like a Boss!

Online Meetings Like a Boss! Just because a meeting is happening online, isn't an excuse for it to be a waste of time. Want to host better online meetings? Check out these 8 tips...

4 Ways to Join a ReadyTalk Meeting Faster

4 Ways to Join a ReadyTalk Meeting Faster ReadyTalk offers more ways than ever to meet online faster, right from where you are working. Join a webinar on the go from your mobile,...

ReadyTalk for Salesforce1 Now Available

Schedule Meetings From Your Phone! With ReadyTalk for Salesforce1, you can schedule meetings right from your phone. And all the important details of your customer meeting or...

7 Ways to Do Security

7 Ways to Do Security If security is a priority for your organization, you will want to ensure that your audio and web conferencing services and recordings are not being accessed...

It's All About Velocity (part III)

This is the final post in a three-part series on funnel velocity. As we talked about in my first post, velocity is a key measurement for marketing efficiency. In my second post, I...

It's All About Velocity (part II)

As you read in yesterday's post on funnel velocity, you first need to identify all of the breakpoints in your lead process before you can start tweaking them. Let’s take a look at...