ReadyTalk

Meet with Confidence

What to Look for in a Web Conferencing Platform: User Experience

Posted by Michelle Nikolayevsky on
Share this Post:

There are several factors to consider when choosing an audio and web conferencing provider. This series of posts explores three items a potential buyer should consider:  user experience, customer experience and cost.

web conferencing experience

Think back to a time when you had a difficulty figuring out how to use a product. You may have found yourself asking questions like...How do I turn it on? What does this button do? Did I just break it?

Everyone has been in a that position at some point. The same principle translates to choosing an audio and web conferencing provider. A report by Frost & Sullivan references user experience as an important part of the decision making process when selecting a provider. A positive user experience includes being easy to use and intuitive, but also reliable.

Easy To Use and Intuitive

From scheduling to starting a meeting, audio and web conferencing should be easy to use.  When this is difficult, it makes the entire meeting process more complicated and much less efficient for the chairperson and everyone else involved.  

Additionally, the service needs to be intuitive, designed in a manner that is almost second nature. If a chairperson would like to gauge the feedback of his audience through a survey or poll, it should be an intuitive process to do so. Additionally, it needs to be easy to upload slides, share applications or use any of the other common features.

Reliable

Trust in your service provider is a whole category unto itself. If you can rest assured that your product is reliable and something will not go wrong in the middle of your most important meeting, then you have made a great choice. Providers with high uptimes, low outages and excellent customer service should be at the top of the list. Why would you ever want to take the chance where something can go wrong due to an unreliable provider? 

What do you think? What other aspects of user experience are important to consider when selecting an audio or web provider?

 


Comments for What to Look for in a Web Conferencing Platform: User Experience

blog comments powered by Disqus

Recent Posts

The Power of Webinar Tactics for Lead Qualification

The Power of Webinar Tactics for Lead Qualification  Webinars allow you to not only generate leads, but are also an excellent way to generate lead qualification. By utilizing...

If You Don't Try Designing a Live Webinar for On-Demand Use, You'll Hate Yourself Later

Designing a Live Webinar for On-Demand Use   In recent years webinars have grown in popularity for marketers in the B2B world with about 62 percent of all B2B marketers currently...

Don’t Stutter. Use the Webinar ROI Calculator to Show Your Success.

Don’t Stutter. Use the Webinar ROI Calculator to Show Your Success. Remember that time when your boss asked you about the success of your webinar program? If you stuttered,...

If You Struggle With Evergreen Topics, Read This

Finding Evergreen Topics Many marketers are generating leads through webinars with the lowest possible cost effort by recording your webinar and redistributing it. On average, a...

5 Tools my Sales Team Could Not Live Without

5 Tools Our Sales Team Could Not Live Without As a Sales Director, my goal is to provide tools and resources to my team in order to make them successful and more efficient.  My...

Cost of a Webinar: Is it a good investment?

Cost of a Webinar: Is it a good investment? With today's technology, there are an overwhelming number of ways a marketer can generate demand and capture new customers. Filtering...

How to Actually Measure Your Content Marketing

How to Actually Measure Your Content Marketing   Today's guest post comes from Jesse Noyes,Senior Director of Content Marketing for Kapost. Kapost is a leading provider of content...

The Cost of a Webinar Lead: Getting the Most out of Your Webinar Investment

The Cost of a Webinar Lead: Getting the Most out of Your Webinar Investment   Webinars are growing increasingly popular in the B2B marketing world. According to Content Marketing...

Using Webinars to Train Volunteers for International Work

Using Webinars to Train Volunteers for International Work Today's post is provided by Kait Yankello is the Senior Program Coordinator at United Planet. Kait is a ReadyTalk power...