One of the first things I learned as a marketer is to plan as far ahead as possible for a marketing campaign. I also learned very quickly that you don’t always get the time you want/need to execute the plan you have in mind. Thankfully, there are resources out there from marketers willing to share their ideas; what they’ve learned to do and not to do.
One of the most detailed campaigns you can spend time on is a webinar. There are lots of moving parts before you ever log in and start your live presentation. It may even feel like there is a huge learning curve to putting on a webinar, I know, I’ve been there before.
If you’ve done a webinar, you know there is a systematic process if you are to be successful. If you haven’t done a webinar yet, it can feel a bit overwhelming. Whether it’s your first webinar, or you’re starting to get the hang of them, spend an hour with Mike McKinnon, of ReadyTal,k and Adam Blitze,r of Pardot, and learn valuable tips for webinar campaigns.
Get the skinny on content, process and technology. Find out promotional tactics that build an audience. Learn about choosing the right topic for your audience, reusing the content and most importantly, how to plan for a webinar so you get things done.
This webinar is July 12th, 2:00 EDT. Get registered now!

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