As ReadyTalk’s Director of Product Marketing, Anita spends much of her time talking to customers and prospects about their top-of-mind issues and the role conferencing plays in their business. She uses this insight to drive the product roadmap and create differentiation for ReadyTalk’s audio and web conferencing offerings. She is also always looking to streamline business processes for customers by finding creative ways to integrate web conferencing into other key applications like marketing automation and CRM systems. When she’s not thinking about conferencing, Anita like to swim, hike, travel, and hang out with her dogs.
Connect with Anita on Twitter, @AnitaWehnert.