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Web Conferencing & Webinar Blog

Want to work for the #1 Company in Colorado? Apply here for a position at ReadyTalk!

ReadyTalk Recruiting is working in full gear to fill the open seats we have in our brand new building in Downtown Denver! We are very excited to announce the 3 new employees we have joined us this week.  Rick Rothenberg and Jim Reed will be joining our Engineering Team and Patrick Zeiher will be joining us on our Account Executive team. If you would like to be the next new member of the ReadyTalk family, we are looking for new ReadyTalkers on the business AND Technical sides of the house. Here's... Read More » » read more

Think before you speak: Top 10 must-dos before presenting on a webinar

You were asked to present a webinar and you agreed -- now what? Maybe you have presented at conferences before but never for a virtual audience, or maybe your only presentation experience is your annual gift of a "Cute Cats" calendar for your mom's birthday. Presenting a webinar is not rocket science but it does deserve some time and attention. ReadyTalk wants to help you make the most of that effort by providing 10 tips for presenting a valuable webinar! If you're reading this blog then you are... Read More » » read more

ReadyTalk Heads to Eloqua Experience with Hopes for a Markie (or two)

Next week, ReadyTalk will be heading to Orlando for Eloqua’s annual user conference, Eloqua Experience. We’ll be hands-on showing off some new features of ReadyTalk for Eloqua. This set of Cloud Connectors helps marketers understand prospects' buying behavior and move leads through the pipeline faster by integrating webinar data directly with Eloqua’s marketing automation platform. We’ve added some new features/functionality around webinar recordings, so if you’ll be there stop by booth #226 for... Read More » » read more

Reach Across the Globe with Web Conferencing Service: Quickly and Easily

Global communication is a critical part of business today. Organizations must communicate effectively with international customers, partners and colleagues in today’s global economy. With fully integrated international audio and web conferencing, ReadyTalk makes it easy, convenient and cost-effective to share ideas and conduct business around the globe. Some of trends that continue to support web conferencing services for global business: Reducing travel costs. We've all heard that... Read More » » read more

Webinar Mistakes that Will Haunt You

The month of October leading up to Halloween is scary enough for me, the last thing I need is to be haunted by  ghosts of webinar mistakes. Here are a few  things to avoid. Should you happen to make these mistakes, I've included the witches brew remedy to cure you. Some of these are my own "worst practices" and others are remedies I learned from communications expert Sharon Burton’s  webinar called, “Getting the Response you Want: Promoting your Webinar.”  DO NOT promote your webinar with a... Read More » » read more

1,745 Marketers Help with your 2013 Marketing Strategy

We are quickly approaching the end of 2012, and if the Mayans were right, then we won't have to worry about budgeting for next year. However, I've heard that they did not account for the leap years and therefore the majority of marketers will still have to decide how they will divvy up their marketing budget for 2013. As you begin to examine what kinds of programs should be included in your budget, you may be wondering "What’s working for my peers? What isn’t? How do you get the most out of your... Read More » » read more

How to Change Your Meeting Entry Announcement

Today's post is provided by account manager Abigail Wall, who works with customers daily to help them get more from their ReadyTalk accounts and improve their meetings. We often hear questions about changing the beeping audio entry announcement that you hear when a participant joins your call. We go over this in our free live trainings, which if you haven’t had a chance to join yet I highly recommend attending one! A full schedule of our upcoming trainings can be found on our website. Our... Read More » » read more

ReadyTalk's Feature Frag (Part I)

So what exactly is a Feature Frag? It's an event focused on feature development; it's quick, it's competitive and we want the best ideas and prototypes to be left standing when the dust settles.  Let me shed some light on this newly minted term for you, dear reader. Here in the halls of ReadyTalk Engineering, there are a few things that are part of who we are. Video gaming happens to be one of them. Many of our engineers grew up playing 8-bit video games or spent more quarters at the local arcade... Read More » » read more

Colorado Entrepreneurial by Nature

  ReadyTalk was started 11 years ago by two very entrepreneurial brothers, Dan and Scott King. You can read more about our history on our website. Since founding the company, the King brothers have remained extremely committed to supporting other entrepreneurs and the Colorado technology community. They aren’t alone in this commitment to Colorado’s startup and entrepreneurial communities.  A new campaign has recently begun to take shape. Colorado Entrepreneurial by Nature is a grassroots effort to... Read More » » read more

20 Questions on All Things Webinar and Content Marketing Related - eBook on the way!

We’ve all been on a webinar before. We’ve all checked our email, edited a paper, sent a text, even answered an incoming call while on a webinar. This happens for two reasons: 1) the speaker is awful so the audience zones out and does their own research on Google or 2) the audience realizes that they signed up thinking the content would answer burning questions but after 45 minutes the speaker hasn’t shared anything insightful. #Webinarfail. Why not have a webinar where all of the questions come...Read More » » read more

How Web Conferencing Can Help Your Remote Workforce Collaborate

In the last few years, web conferencing has been inserted more and more into the conversation around the idea of the remote workforce.  Whether you call it telecommuting or working remotely, the conversation has changed from whether the telecommuting trend is real and into studies showing that 70% of employees surveyed regularly work out of the office in 2012. As telecommuting becomes more and more adopted by businesses,a recent survey regarding remote collaboration by Wrike.com showed collaborati... Read More » » read more

Increase Productivity with Internet Conferencing

When I started my career in PR, I spent countless hours on the phone with clients reviewing press releases. I’d send the latest press release via email and they’d open it and call me with changes. Over the phone we’d review changes line by line, each of us looking at our own versions. We’d hang up, I’d make a few more edits and send it back. It was a process that was sometimes repeated two or three times. It was far from productive. Today, thanks to internet conferencing, reviewing... Read More » » read more

What Football and Webinars Have in Common

Your webinar speakers are set, playbooks studied, twitter promotions sent, you’ve practiced until perfect, attendees have been reminded of the webinar time. And now, it’s game time! Even if you routinely conduct webinars, a pre-event checklist is extremely helpful and almost essential. Since many people are not list makers, I’ve created a diagram comparing getting ready for a webinar to getting ready for a football game to help you remember the small, yet important details prior to your web... Read More » » read more

Webinar creation and all-around webinar best practices

You're ready to host a webinar. You've checked off all the boxes on your project plan: Determined a topic found a great speaker, Integrated this event into other lead generation campaigns you have running, Aligned with your sales team on how to help promote and what you'll need from them for follow-up, Scheduled emails, social promotions, written a blog post ...and the list goes on and on. You did all those things, right? And that's just before your event, wait until you see the rundown for post-event... Read More » » read more

Sync Webinar Registration and Attendance Data with ReadyTalk for Marketo

If you occasionally scroll through our blog, it's obvious that ReadyTalk places a strong emphasis on the marketer. Webinars continue to be a cost-effective way to reach new audiences, but are usually just one piece of the pie in overall lead generation strategy. More and more, our customers are turning to marketing automation platforms, like Marketo, to manage all of their lead generation and nurturing efforts, which can include email campaigns to targeted prospects, tracking activity within...Read More » » read more

Climbing with ReadyTalk

When Outside Magazine votes you the best place to work in the country and your CEO is the World's Fittest CEO, you likely work with a group of people that don't spend a lot of time on the couch. Kelly shares an example of a group of ReadyTalk employees recently spent a Saturday. I owe a huge thank you to my fellow ReadyTalk marketing team members Mike McKinnon and Simone Nabers for making ReadyTalk’s 3rd Annual Climbing Day a huge success. ReadyTalk families and rock climbers of all ages and... Read More » » read more

Making Social Connections at Dreamforce 2012

If you're like, me you're still sorting through YouTube videos, Chatter postings, whitepapers, hand-outs, and business cards from this year's Dreamforce conference. With so much excitement leading up to it, I can't help but feel a little sad it's all over so quickly.The overriding theme for this year's conference was without a doubt "business is social." Salesforce's introduction of the Marketing Cloud spoke directly to managing the social side of business. Tools for enhancing social engagement,...Read More » » read more

ReadyTalk for Acteva: Online Payments, Event Management and More

ReadyTalk continues to add to its' list of partners and integrations as we extend the capabilities of our API.  Last week, we announced our newest connector with Acteva, a cloud-based platform that offers ticketing, registration and payment solutions for in-person and virtual events.  Marketers and trainers  host several types of events to expand the reach of their programs, and engage with new audiences. Until recently, Acteva provided access to various options for in-person events only as well...Read More » » read more

Sales Enablement Tools: Data.com

Continuing my posts on sales enablement tools, Data.com is another tool we implemented internally for our sales team. There were several problems we wanted to solve with the implementation of Data.com: Eliminate (or lessen) list building for the operations team and (as an extension of that) lessen the amount of list scrubbing Give our account executives a way to prospect an account and gather the necessary roles and contact information Keep our database as clean as possible with regard to... Read More » » read more

Updates to ReadyTalk for Salesforce: Import Recordings and more!

More and more, recorded content is becoming just as important as live webinars and meetings.  As schedules become busier and as we become more on-the-go than ever before, the ability to view a product demo or learn about the latest best practices for our respective industry on our own time is imperative.  ReadyTalk has provided robust recording, editing, and playback tools for quite some time now; however, getting that detail and data out of ReadyTalk and into Salesforce has been a manual task...Read More » » read more