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Ways to Use ReadyTalk

Supporting Teleworkers with the Right Technology for Success

  As government agencies continue to document and refine teleworking processes to comply with the Telework Enhancement Act of 2010, managers are trying to identify and implement tools and services that remote workers need in order to maintain workflow and collaboration with colleagues. In a recent white paper, industry analysts at Frost and Sullivan outlined key technology components that should be available to employees who telecommute including, laptops, instant messaging, VoIP, smart phones and... Read More » » read more

What Your Webinar Platform Should Have

  A couple of weeks ago Ken Molay wrote a great blog post, Conversion Features For Webinar Technologies. He expanded on a post by Brian Massey, which explores what features and experiences customers should expect from webinar vendors (among others). Ken outlines the elements that he believes should be available to every webinar organizer and I agree. I also think the timing of this week’s launch of the Eloqua Cloud Connectors for ReadyTalk couldn’t be better, since it addresses and expands on... Read More » » read more

Eloqua Cloud Connectors for ReadyTalk: What it Means to a Marketer

  “Spreadsheet hell” is what we call it at ReadyTalk. It happens when your conferencing service data is isolated from your marketing automation service. It delays lead follow-up, lead scoring and the lead nurturing process. It complicates the entire process and can lead to data errors. As a marketer, I am always looking for ways to accelerate lead conversion, arm my sales team with valuable information, simplify reporting and gain a solid understanding of metrics.  The new Eloqua Cloud Connectors... Read More » » read more

Welcome to the New Readytalk.com!

As you see, we’ve changed quite a bit of the site—giving it a new look a feel but also making it much easier to navigate and find what you are looking for. If you are interested in how we got here, check our past blog posts on the topic ( #1, #2, #3). There few features that you’ll want to take note of: On the Homepage   Start a conference with the Chairperson Login or join a conference as a Participant. Test Your Computer now includes the test for both participants and chairperson/co-presenter. Chat... Read More » » read more

New Feature: Audio Quick Start

    Start Your Audio Meeting Quicker than Ever Today, ReadyTalk will release an enhancement to it's web-based audio controls. As a ReadyTalk chairperson, you can now use the audio controls to start an audio meeting with the click of a button.     Who is it for? This enhancement drastically decreases the amount of time it takes you to start your audio meeting. With this feature you now have even more of a reason to use the ReadyTalk  Web Conference Controls to manage your audio meetings.Audio Quick... Read More » » read more

Guest Post: Pay for a Webinar? Why not?

By Melanie Turek, Industry Director, Frost & Sullivan As companies get more comfortable delivering content over the Internet, they are looking for ways to actually make money in the process, by charging attendees to participate in the events. This is not a new idea, of course. Organizations have long offered events and training sessions for a fee—sometimes, a very steep fee. People will pay hundreds, even thousands of dollars to learn more about their industry, develop best practices, and... Read More » » read more

ReadyTalk Sponsors B2B Advanced Marketing Practices Handbook Webinar with MarketingSherpa

Complex sales often equal complex campaigns that are targeted at a very specific user persona. This can mean it will take a bit more effort to capture your ideal qualified lead, but it also has the potential to be a turn into the type of client you seek. This year ReadyTalk is the official sponsor of the B2B Advanced Marketing Practices Handbook published by MarketingSherpa. This book is full of B2B marketing best practices ranging from lead generation, content creation, nurturing tactics and the... Read More » » read more

Teleworking: Internet Nightmares

This post is part of ReadyTalk's ongoing series on teleworking. My telework day started without Internet. The cable technician had come to troubleshoot the connection, and when he saw the downed line, his shoulders slumped. “I’ll have to run a new drop to your house. It will probably take me between 2 and 3 hours.” I made a pot of coffee, and let my supervisor know my status and that I probably would not be available until later in the day. I had considered just biking in to the office, but I had... Read More » » read more

Telework Week – Sofas, and Starbucks, Spreadsheets

Today's post is part of ReadyTalk's ongoing series on teleworking. I have to admit, this morning did not start off as smoothly as I had hoped. Being in the comfort of my home, coffee in hand, work space set up…wait – no internet connection? At this point I might as well just go into the office. We are lost without our wireless connection in this day and age, it seems. Alas, after a good forty-five minutes of troubleshooting, I successfully access my network. Wait …now I can’t connect to the office... Read More » » read more

Customer Training Drives Satisfaction, Loyalty and Success

By Melanie Turek, Industry Director, Frost & Sullivan     “An educated consumer is our best customer.”   That’s the tag line from a series of TV ads that ran on the local station when I was a kid in New York, for a mom-and-pop clothing store. It was a counter-intuitive message for the time, but it’s always stuck with me, because it’s always made sense. And it’s as true today as it was back then. As all sales managers know, it’s easier to get more business out of an existing customer than it is to land... Read More » » read more

Effective Online Training: Tips from the Experts

Online training, both internal and external, has exploded over the last several years as web conferencing services become more adept at handling the needs of online trainers. Additionally, the economic downturn has forced many organizations to move their physical training event to a virtual space for cost savings. In the process, they realize that web conferencing services can create dynamic learning opportunities that were impossible with a physical event. In response to the increasing demand... Read More » » read more

Corporate Training: Now, More than Ever

Corporate Training: Now, More than Ever By Melanie Turek, Industry Director, Frost & Sullivan When I ask C-level executives about their biggest concerns when it comes to deploying new technology, one topic always tops the list: training. That’s a bit of a head scratcher, really. Training is, after all, something completely under a manager’s control. But in fact, with the increasingly virtual nature of the workplace, it’s harder than ever to make sure employees get the training they need—whether... Read More » » read more

3 Webinars + 3 Use Cases = Lots of Value

During the next three months, we will be featuring a series of webinars to showcase three use cases for webinars – demand generation, online training and ecommerce. Webinars are an extremely versatile tool. By their very nature, they are a engaging medium that provides an immersive and interactive experience for the participants. The experience, when combined with the technology behind the scenes, allows webinar hosts to learn a great deal about their participants. This information can be used to... Read More » » read more

3,000 Reasons to Use ReadyTalk

We are expanding our web conferencing service to allow up to 3,000 participant connections per event. I’m not really going to give you 3,000 reasons to use ReadyTalk, (I’m pretty sure you’d stop reading after thirty or so), but here are ten reasons why support for 3,000 participants is exciting: Reach more participants so you don’t have to repeat content Industry leading reliability no matter the size of your webinar Company-wide product training Investor relations calls Lead generation webinars HR... Read More » » read more

Best Practices for Promoting Your Webinars

You know what your next webinar is going to be about; the speaker is lined up – now you need to get the word out! As discussed in one of our previous posts, you should take full advantage of social media when promoting your webinar. Sites such as LinkedIn, Facebook and Twitter can be valuable resources, but you can also get creative with your promotions. The following are some additional suggestions on how and where to promote your webinar: E-Mail Signatures - Announce your webinar in the... Read More » » read more

The When and Where of Webinars: Planning and Promoting

The ReadyTalk Webinar Series has been around for nearly six years - six! Our growth continues each year with the help of a few things: Great content and expertise provided by our speakers. Word of Mouth – you (our audience) gaining new and actionable insight from our webinars and spreading the word to colleagues and friends. Social Media networks – we’re persistently tweeting, posting, and linking to groups with the same interests - the gift that keeps on giving! Continually adding our events to new... Read More » » read more

Customer Spotlight: American Marketing Association

ReadyTalk is the conferencing provider for the American Marketing Association. For the past three years, the AMA runs their weekly webcast series using ReadyTalk’s webinar services. The series focuses on marketing thought leaders as they cover today's most relevant marketing challenges. The AMA has conducted over 100 webinars on the ReadyTalk platform. They use the ReadyTalk service to capture all registration data for the event, send out reminders and conduct post event follow. The polling... Read More » » read more

Seven Reasons to Look Forward to Salesforce's Dreamforce

Next week marks the annual Salesforce.com user conference in San Francisco. As a long time CRM administrator, I always look forward to attending this event, in fact, this year will be my 7th trip to Dreamforce. In honor of that I’m listing the top 7 reasons why I love going to Dreamforce… #7 The schwag – Not only have I accumulated some really nice Salesforce schwag over the years, but the partner expo is loaded with fun chotchkies. I’ve stuffed my suitcase with computer bags to water bottles,... Read More » » read more

Collaborative Technology Effecting Business Strategy Now More Than Ever

Earlier this quarter, ReadyTalk co-sponsored a breakfast event along with NewsGator, Accordant and Ceavco. The overlying theme of the presentation was how collaborative technology is effecting business strategy. As our industry continues to advance with innovative uses for current products and programs, the directors, CEOs, project managers and team members are realizing the value and necessity of technology that enables real-time collaboration and problem solving no matter where their office or...Read More » » read more

Better Application Sharing

Application sharing is an important part of online collaboration. With application sharing we can demonstrate how an application works or collaborate on a spreadsheet, for example. Without application sharing, your online meetings are just static content. Live Application Sharing ReadyTalk offers application sharing in two ways. The meeting chair or any co-chair can share either their entire desktop or, on Windows, an individual application window. When you share an application, you are sending an... Read More » » read more