Teresa Lawlor, Director of Marketing for ReadyTalk, leads a team of eight talented marketers responsible for new customer acquisition and retention, as well as generating awareness of the ReadyTalk brand and services. Driven by a passion for designing online experiences based on customer needs, Teresa initially came to ReadyTalk as a product marketing manager to help launch a new web meeting platform. Teresa has more than 20 years combined marketing experience at brands like EchoStar, QwestDex, MediaNews Group Interactive and ShopAtHome.com.
When Teresa isn’t wrangling schedules for tradeshows and events, press releases, website content and design, email campaigns, analyzing online data and proofing copy, she can be found wrangling her twin 8-year-old boys at lacrosse, football and baseball. A wanna-be foodie, Teresa spends her time outside of the office in her kitchen perfecting her mom’s spaghetti sauce recipe and reading cooking blogs.
Connect with Teresa on Twitter at @TeresaLawlor and on LinkedIn.