Global communication is a critical part of business today. Organizations must communicate effectively with international customers, partners and colleagues in today’s global economy. With fully integrated international audio and web conferencing, ReadyTalk makes it easy, convenient and cost-effective to share ideas and conduct business around the globe.
Some of trends that continue to support web conferencing services for global business:
Reducing travel costs. We've all heard that web conferencing can help reduce costs of physical travel. It's not exactly a novel idea. But it continues to ring true with the ever increasing price of oil. Domestic and international travel costs continue to rise according to the New York Times article, Trapped in the Middle Seat.: "The Travel Price Index, which includes the key travel components of the Consumer Price Index, measures travel inflation. It had strong growth in 2011, gaining 4 percent from the previous year, reflecting the price rises seen throughout the industry last year. The trend should moderate this year, although travel prices are still expected to rise by 2.2 percent."
Web conferencing can be a more productive and cost-effective tool to maintaining contact with businesses around the globe when you can't visit as often. Even while traveling, road warriors can be more productive by hosting conferencing calls with clients and easily joining online meetings on their iPad to keep in contact with their corporate office.
Making Less Equal More. Even though travel costs are growing, it’s still a global economy and that means corporate staff still needs to travel - albeit not as often. And when they do, it needs to be not only cost-effective but extremely productive. “We’re seeing road warriors taking fewer trips but making the most of them, making more stops and spending more on the road...the productivity explosion is a huge factor, and it’s being brought on by better travel management, better technology and making the most of their time on the road," quotes the same New York Times article.
Travelers can get a lot done while on the road: account executives can record product demos to share with prospective accounts while at the airport, project managers can easily dial-out directly to international team participants for a project status call, and a sales manager can quickly host an on-demand web conference with his team from his hotel room with a single click.
Running Cost-Effective and Efficient Online Events for Large Groups. Web conferencing only enables effective collaboration, it's also a wonderful way to host an event without leaving the office, shipping booths and collateral or flying in customers. Event managers can host online events without worrying about who will attend from where. This can increase an event's reach since participants don't need to incur travel expenses. Large numbers of participants can join a webinar from anywhere, can chat in questions and receive the materials after the event. Broadcast audio ensures great audio quality and social media sharing before and after the event provides access to all.
Web conferencing services will never replace face-to-face communication but it can enable more frequent and productive conversations among businesses and virtual teams across the globe. Looking for more ways to benefit from web conferencing? Download this whitepaper from Frost & Sullivan entitled, "Why Your Organization Should be Using Web Conferencing Right Now—Driving Business Value Through Technology."