ReadyTalk

Meet with Confidence

Use Social Media to Engage your Audience Before your Webinar!

Posted by Beth Toeniskoetter on
Share this Post:

In the past few months, there have been several discussions on the ReadyTalk blog about using social media, and other outlets, to expand the reach of your potential webinar attendees.  Simone Verhulst, our Marketing Demand Generation Manager, recently gave several ways (34 ways to be exact!) to reach new audiences, which included tapping into user groups and online communities, while Anita Wehnert, Director of Product Marketing, pointed out the various promotion tools that ReadyTalk offers to those marketers that use webinars for lead generation.

Social Media for Audience Engagement

But what's another way to use social media to engage your audience before the webinar even begins? AND ensure that you are covering the content your attendees are looking for?  

Social media strikes again!

Many webinar organizers use the registration form as a vehicle to collect more information about their participants prior to the event, but mostly for lead qualification purposes. However, social media channels, like Facebook and Twitter, allow you to start the conversation prior to your webinar, between you and your individual participants, as well as each other. 

How do you engage your participants prior to your webinars?


Comments for Use Social Media to Engage your Audience Before your Webinar!

blog comments powered by Disqus

Recent Posts

Giving to the Greater Community

One thing that I appreciate about ReadyTalk is our sincere wish to make a positive difference in our community.  This certainly applies to relationships with other businesses and...

A Customers Perspective: Using ReadyTalk for Tech Training

A Customers Perspective: Using ReadyTalk for Tech Training Today's post is provided by Kelsey Harms, a computer specialist with the Illinois Education Association. IEA is a...

Growth Through Marketing and Innovation: How Peter Drucker Shaped ReadyTalk

Growth Through Marketing and Innovation: How Peter Drucker Shaped ReadyTalk Those who know me well know that I read a lot of business books. Besides Jim Collins, the books and...

New from ReadyTalk: Pause Desktop/Application Sharing

Keep Presentations Professional with Pause Have you ever wanted to pause screen sharing in a meeting to do things on your system without showing potentially confidential...

New Functionality for ReadyTalk for Salesforce Users

The ReadyTalk team continues to add new features to our Salesforce application to create additional efficiencies for our customers when using the two applications in their...

ReadyTalk in the Community: Mountain Range High School MESA / FTC Robotics Team

In 2013, ReadyTalk’s Charitable Contributions Committee started a great relationships with the Mountain Range High School MESA / FTC Robotics Team. ReadyTalk employee Samantha...

What Your Co-Presenters Need to Know to Ensure a Great Webinar

As an Event Manager at ReadyTalk, I have the privilege of assisting our customers every day in putting out the content that is important to them.  Not to sound corny, but one thing...

Delivering the Right Content At the Right Time

At ReadyTalk, marketers usually come to us seeking help with their webinar programs.  From an educational perspective this seems simple enough - deliver webinar content  and all is...

How One Company Increased Webinar Leads by 15%

How One Company Increased Webinar Leads by 15%  Since moving to ReadyTalk, the average attendance rate for Profiles International’s webinar attendance rate has improved to 59...