Erica Olsen is the founder and Vice President of M3 Planning, Inc, a strategic planning firm that works with growth-oriented organizations to develop and execute their strategies. She holds a BA in Communications and an MBA in International Management from Thunderbird. Her clients include Miller Heiman, EDAWN, Hallelujah Acres, Austin Radiological Association, Northern Nevada Business Weekly, Washoe County and University of Phoenix. M3 Planning is the fourth business Erica has helped found.
Under her guidance, M3 launched a web-based strategic planning system called MyStrategicPlan.com. MyStrategicPlan is just one of several online strategic planning systems developed by M3 Planning. Erica has developed and reviewed hundreds of strategic plans for organizations across the country.
Most recently, she authored Strategic Planning For Dummies as part of the For Dummies series. She has also co-authored Strategic Planning Made Easy: A Practical Guide to Growth and Profitability, and contributes regular columns to local, regional and national business publications.