Are printed annual reports history? If your organization has to produce an Annual Report and you are tired of spending a lot of money for reports that are often not even read and you are looking for ways to migrate your report online, this webinar is a must. An online annual report not only saves you money, it also saves the environment and presents your stories in more engaging ways with video, audio, flash animations and interactive surveys. Plus you can track and measure everything - number of views, number of downloads, time of engagement - all while meeting your organization's sustainability goals.
Rob Simon, whose company BurstMarketing, is a pioneer in social media and online annual reports will discuss:
- Why putting a PDF of your report on the web is NOT an online annual report
- Creating a new, engaging online experience for your report
- The different online annual report technologies and platforms, and choosing the right one
- How to bring video, audio and slideshows into your report
- How to transition your audience from a print-only report to the online version
- Using Print-on-Demand technologies to create a hybrid online/printed version
- Calculating the environmental savings of your report
Rob will give practical step-by-step advice, and show samples of successful online reports that he has produced for clients.