Webcast Case Study: Life Science Product Launch

Webcast Case Study: Life Science Product Launch

Delivering a successful product launch is critical to any business. From the research and development meetings to the external promotion, a cost-effective strategy is necessary for all communications channels. Live streaming video presentations keep a product launch within your budget while maximizing the impact on people that matter most.

In this case study, you'll learn:

• How to minimize costs for all supporting launch activities
• The best ways to increase contributor participation through all stages of the launch process
• How to increase your audience reach through live and on-demand video presentations
• Why the use of multimedia and online events can help you achieve your revenue goals faster

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