Where to Find a Great Webinar Speaker

Where to Find a Great Webinar Speaker

Have you ever needed a webinar speaker but not sure where to look? The great thing about a webinar is that your speakers and experts can be anywhere in the world, even Colorado.

That’s why this caught my attention: Colorado State University (my alma mater) just launched a Speakers Bureau, allowing you to tap into the expertise of CSU’s community of scholars and professionals. Currently, more than 200 faculty members are participating, covering a wide variety of topics—environment, business, arts, media and more.

“As one of our country’s best research universities, our faculty at Colorado State are creating cutting-edge knowledge every day,” said Vice President of External Relations Tom Milligan. “Through this speakers bureau, we’ve created one more way for CSU to bring world-class information and knowledge to the people of Colorado.”

Here’s a link to check out the CSU’s Speakers Bureau website and browse the experts.

WHAT TO CONSIDER

Selecting a good webinar speaker can be a nerve-racking challenge. You are putting a lot of time, energy and money into creating a webinar, and a webinar speaker that falls flat can bring the whole event down. Likewise, a great presenter can elevate a topic and drive better results. Here are a few things to consider when selecting a speaker:

Energetic: Because the audience can’t see the speaker or their body language, your presenter needs to be energetic. They audience should feel their enthusiasm and want to learn more. One trick for sharing energy is voice inflection (check out this oldie but goodie for more tips: Is Your Webinar Meh?).

Engaging Content: The presenter should know who to present content in an engaging way. A slide deck filled with charts and numbers typically doesn’t engage the audience. A great speaker can present figures in a way that tells a story. A good slide deck helps too (see: How to Make Your PPT Have More Impact)

Expertise: Typically being an expert in the topic makes it easier to be energetic and have engaging content. Seek out people who really know their stuff.

WHERE TO LOOK

Finding a great speaker for your webinar may not be too hard. Depending on your topic and goals consider the following:
1. Customers – they know your product and have experienced great results.
2. Partners – get exposure to their networks and leverage their industry knowledge.
3. Prospects – they can speak to industry trends and challenges (who knows, maybe you’ll close the deal too).
4. Industry associations – did we mention the importance of expertise?
5. Speakers bureau – see above!
6. Employees – when it comes to product demos, these folks can speak passionately. Consider including engineers, customer care and others.
7. Tradeshows & Industry events – if they are good enough to present at an industry event, they are probably good enough for a webinar too.
8. Authors & Analysts – these folks may come with a price tag, but they often draw a crowd.
9. TED Talks – there are hundreds of TED Talks events a year. And, you know these folks know how to engage (tip: check out the folks that presented at smaller locations or at universities).

What are you tips for finding a great webinar speaker?

ReadyTalkers Take to the Park

Today’s post is provided by Samantha Mizzi a quality assurance engineer at ReadyTalk. Samantha is an active member of ReadyTalk’s Charitable Contributions Committee—an employee-drive committee supports non-profit organizations that create a positive impact on the community.

ReadyTalk at Skyline Park
ReadyTalk at Skyline ParkReadyTalk at Skyline Park

ReadyTalk at Skyline ParkIn April, for the 4th year in a row, ReadyTalk kicked off our Stewardship of Skyline Park!

Skyline Park runs along Arapahoe Street between 15th & 18th Street in downtown Denver; and each year we like to get out there 3 or 4 times to keep it in tip top shape. We are able to do this because of our great relationship with Denver Parks & Rec (especially Tina & Joel).

This session was the first of the season, so it involved a lot of clean up, weeding, mulching, and planting. The oddest thing that someone found was an old fashioned brass door bell. Everyone worked hard, had a great day and it ended with a much deserved margarita!

By the Numbers:

4 Denver Parks & Rec Employees

12 cubic yards of mulch laid out

13 ReadyTalk Volunteers

20 flowers were planted

23 bags of weeds pulled

8747 cigarette butts were picked up

 

5 Awesome Reasons to Attend Dreamforce ’14

Dreamforce ’14 is quickly approaching! Are you planning on attending? If you are still unsure and need just a little push to commit, check out these 5 awesome reasons to attend.

Having trouble communicating value of Dreamforce to your decision manager? Perhaps this will help.

If that doesn’t work, then do the following. It will make you feel better.

1. Navigate to this page
2. Turn up your computer’s volume
3. Press the button
4. Drop to your knees and shake your fists in the air
5. Try again next year

 

5 Awesome Reasons to Attend Dreamforce '14

Sales & Marketing 101: What We Don’t Learn in College

Today’s post is from Brittany Jones. Brittany was recently hired as a marketing coordinator after being a ReadyTalk intern for 2 hard years. Check out our careers page if you’re interested in working at ReadyTalk.

Wake Up. It’s Time for the Real World.

Your 4 years go by fast and you quickly realize that you need to get a job. Being “fun-employed” and enjoying a mindless summer of post-graduate life is no longer an option, and you must start paying off your college loans.

I can not take away from the fact that college enabled me to grow as an individual as well as expand my knowledge in my field of study. However, after starting my first job, I realized that the majority of the material that was taught to me in undergrad was not transferable to my career in the working world.

I’m taking this opportunity to discuss the things I wish I would have known before starting my first job out of college. In the next few weeks, I’ll cover a range topics such as the sales/buying cycle, marketing terminology, and everyday basic principles of starting your first job. To kick off the series, I am starting with the basics that apply to any industry or job. Most of these tips you may already know, but ultimately I hope that this article serves as a reminder to not take any of these lightly.

Be on Time. To Everything.

My Friday morning class routine looked similar to most college students: Wake up ten minutes before class and get there just in time to grab the last seat in the lecture hall, dodging the embarrassment of being the student running in behind me who gets yelled at in front of the entire class for being late.

In college you can laugh about this (and yourself), and still get by just fine. Do you know what’s funny about not getting to work on time? Nothing.

Being late is no longer an option and in some cases doing so can even result in termination. Get to work early and leave your teammates with a lasting impression that shows them your dedication and commitment to your job.

Don’t Wait Until the Last Minute

Our bodies are young when we are in college, so pulling all-nighters to finish an essay that we’ve known about all semester is second nature. In the real world, deadlines are stricter and you have team members who rely on your timeliness of completing projects. Complete your projects before the deadline to give yourself time to resolve any errors or to gather any additional feedback from your team members.

Stay Productive and Manage Your Time

This leads into the next topic of answering the question of how exactly to manage the 8 hours you are given in each work day?  Follow the “FOCUS” acronym and you are set!

F ollow Through. Make sure you follow through with what you say to your teammates. If you say you are going to get something done, then simply, get it done.

O rganization. Be organized. Take great notes (better than the “notes” you took drawing on the binding of your notebook during class) and keep track of what needs to be accomplished in order to reach important goals and deadlines.

C oncentrate. Don’t be distracted by whose Instagram photo is getting the most “likes” that day. Stay away from all social media sites, or any other distractions. Concentrate on one task at a time and map out how much time you want to dedicate to each task that day.

U se your resources. If you are stuck on something, don’t give up and leave it be. Work with the resources provided around you to help you get done what needs to be completed.

S erious. Take your job seriously. Your efforts are no longer based on a letter grade; they are based on the level of performance that you are providing for the company. Your performance ultimately indicates whether you are right for the job.

What about you? What did you learn during the first few months of your first job? I’d love to hear from you so that I don’t make the same mistake!

 

Photo: FreeDigitalPhotos.net published by stockimages. 

Giving to the Greater Community

ReadyTalk Habitat for HumanityOne thing that I appreciate about ReadyTalk is our sincere wish to make a positive difference in our community.  This certainly applies to relationships with other businesses and partners, but it also extends to giving of ourselves through community service programs that survive through the work of volunteers.

Every employee at ReadyTalk is given 20 hours a year to devote to a non-profit/volunteer opportunity of their choice.  We can all relate to how hectic a work week can sometimes be, so it is helpful when management encourages us to drop strictly business related matters from time to time in order to give back to the broader community.  In the words of Scott King, Co-founder and Executive VP of Sales and Marketing: “At ReadyTalk, community involvement, philanthropic activities and social responsibility are key components of our company culture.  ReadyTalk’s management team encourages and provides opportunities for employees to connect and contribute in meaningful ways.”  I, for one, can say that I sincerely appreciate that management supports such efforts.

So…speaking of such efforts, I recently took part in a Habitat for Humanity build at a location in North Denver.  It was my first time volunteering with Habitat and I truly did not know what to expect.  I did experience a bit of apprehension before heading in to the build as I am not the fondest of heights and do not possess a great deal of talent when it comes to building homes.  On the flip side, I was looking forward to being out in the sun and experiencing a bit of manual labor, as I felt like it would be something completely different from what I experience in my day-to-day routine.

Thankfully, I didn’t have to climb a ladder nor was I asked to complete technical tasks that were beyond my abilities.  Instead, I was put on a painting crew and was able to zone out to the rhythm of my own brush strokes.  As the day continued, I was introduced to some new tasks and did learn a couple of new things, even helping to draw plumb lines along the outside of the house.

Though I enjoy what I do at ReadyTalk on a daily basis, it was especially rewarding to see the fruit of our labor before my eyes!  Siding had been nailed to the walls.  Windows were installed and ready to go.  The garage was painted!  In the afternoon, the family whose house this was to be came in to assist with the build.  At that point, I felt like everything came full circle.  Not only was I getting my fair share of fresh air and sunshine, but I was also able to see the point in all of this effort.  A family in need was being supported by the greater community around them.  And thanks to a community minded employer, I was able to take part in that.  If you are interested in learning more about ways to help or volunteer with Habitat for Humanity, check out your local chapter today.