Why Other Companies’ Webinars are Better Than Yours
Marketing campaign strategies can be overly time consuming and costly. Although multi-channel marketing is the key to success, you may be asking yourself if it’s worth it in the end, especially if you have a limited budget.
While we do believe that multi-channel marketing is the way to go, sometimes, you have to pick and choose what marketing channels you focus on to generate leads. In our experience, webinars have proven time and time again to be one of the most successful marketing tools. Investing time and money into a webinar program can bring in higher quality leads that will make you and your sales team happy.
According to the Content Marketing Institute, 62% of B2B marketers use webinars to generate new qualified leads. But we still hear complaints of “webinars are too expensive” or “we didn’t get any leads.” In our latest eBook, “6 Reasons Why Other Companies’ Webinars are Better Than Yours,” we mitigate some of those complaints by showing you what other companies are doing with their webinar programs.
Here’s a sneak peek into one of the tips from the eBook:
Reason #1. We connect early and set expectations.
Logging in 30 minutes before the webinar starts will give you time to make sure everything is prepared and greet anyone who arrives early. It also helps you stay organized and test your sound so that you can deal with technical problems before the event.
Setting expectations on the webinar format will also help you and your attendees be on the same page. For example, some presenters like to take questions during the webinar, while others prefer to have a Q & A session at the end. Let your audience know what you will be doing so expectations are aligned.
You don’t have to be a newbie to brush up on new ways to increase engagement and expand your reach. These webinar tips will help you bring in higher quality leads for a lower price. Download our eBook to learn about the other five reasons other companies’ webinars are better than yours.
Download the ebook now!
There are a lot of new and exciting things happening at ReadyTalk. Check out what new features and updates we have to offer for operator-assisted events:
Conference ID Required for Operator-Assisted Events
To improve the security of your operator-assisted events, participants and speakers dialing in via the telephone may need to provide a Conference ID number. The number can be found in your event confirmation email and should be provided to participants.
New Countries for Operator-Assisted International Toll Calls
International toll numbers give your participants an easy way to join a webinar while keeping your costs low. ReadyTalk now supports 22 additional countries.
- Czech Republic
- Hong Kong
- South Korea
Better Management of Participants with Leaderview
Running an operator-assisted press conference or high-profile investor call? With this add-on service, you can manage the audio participants via an online interface to quickly view which participants have joined the audio conference, manage the question and answer session and chat privately with the operator. Learn more.
New Lower Rates for Operator-Assisted Dial-Out calls
You’ll be saving money the next time you dial-out on an operator-assisted call. This includes connecting the broadcast audio line, the speaker or the recording line.
With these two new features from ReadyTalk, your meetings will be even better!
Higher Quality VoIP
Improvements around VoIP audio conferencing for chairpersons and co-presenters makes it easier to start a meeting using VoIP; and once you’re connected the quality is better than ever. VoIP conferencing allows you to:
- Save Money—bypass existing telephone lines and push conferencing traffic via the Internet
- Experience Uniformity—all VoIP and PSTN users will have a similar experience
- Capitalize on Investments—fully utilize and benefit from your infrastructure investments
Don’t call us. We’ll call you and we’ll call your participants.
We are making it even easier to host or join a ReadyTalk call with new “Call Me” features. When you (the chairperson or meeting host) use ReadyTalk for Outlook, or our Google Calendar integration, a link to the “Call Me” page is included with the invite. When it’s time for you to start the meeting or for your participants to join, they simply click on the link. They enter their phone number and the conference bridge dials out to them. They’ll also be connected to the web meeting – no dialing, no access code. It’s fast and easy.
A few highlights:
- Enter your conference information once and it will remember your details for future calls whether you are hosting or joining
- Join only the web portion of the conference and not the audio portion if you so choose
- In addition, this page is mobile-friendly so you can quickly start the call or join from any device
Ready to give these new features a try? Check out our free trial to see how you can have better meetings!
Our passion is perfect presentations. That’s why ReadyTalk gives you everything that’s been missing in webinars. Our easy-to-use platform delivers superior presentation technology, supported by expert service you didn’t think was possible.
For those who like to host their own webinars with Broadcast Audio, Self-Serve Broadcast Audio enables you to conveniently schedule your own events saving you time and money, You can do it without any assistance for up to 3,000 attendees.
ReadyTalk makes it easy for your participants to get connected and puts you in control of your webinars. As the host, you can schedule webinars with high quality, one-way audio; register and confirm speakers in advance; send out separate audio information for speakers and participants and let speakers dial into a green room before the call.
In addition, ReadyTalk integrates with many popular marketing automation solutions to you can significantly increase your sales and marketing productivity while reducing the amount of time spent managing, nurturing and scoring your webinar leads.
And should you need support, ReadyTalk is there 24x7x365 via phone, chat or email to ensure you have the perfect online presentation.
Check out this video to see how it works.