All posts by Bob Singer

Bob Singer is the inbound marketing manager at ReadyTalk. Bob has experience and expertise in multiple facets of marketing including content development, demand generation, digital, and product marketing. In his current role, he manages ReadyTalk’s web presence including their corporate websites, search engine optimization, and digital advertising. Bob is passionate about driving bottom line results while also bringing an energetic and fun attitude into the office. He likes dogs, soccer, and kicking his friends’ (and colleagues’) butts on the ping pong table.

Great Tech and Good Causes Aren’t Mutually Exclusive

One of the most common schools of thought today regarding nonprofit versus for-profit work is that you can either do what you love for less or do what you hate and earn a lot. For many IT professionals, great technology and good causes also seem to be mutually exclusive.

Their work is challenging because of their conflicting desire to digitally revolutionize their office with their nonprofit’s limited budget. But what if we said that innovative technology and meaningful work don’t have to be at odds?

Save donor money and support your organization

nonprofit, collaboration, technology

While dynamic software tools, such as CRM and data collection solutions, are on the rise, even for small nonprofits across world, you may need to find

more cost-effective ways to help your nonprofit succeed without emptying out the company bank account. Here are just a couple ways you can achieve this goal:

Revamp your website, email marketing and social media approach.

Maybe your website is too cluttered or not interactive enough to promote easy donation. Perhaps you are inconsistent with your email marketing campaign or posting onto your organization’s Facebook or Twitter pages. Whatever is the case, you need to get serious and leverage these technologies for your nonprofit’s best interest. As there are plenty of free or low cost websites, social media platforms and marketing software available, you should take advantage of them to raise brand awareness and donations for your organization!

Revolutionize the collaborative work environment.

As a nonprofit, you most likely have multiple offices across the country or world that you need to keep track on. This is why ReadyTalk’s FoxDen video conferencing solution will solve any of your communication, productivity, connection or employee engagement issues at the click of your mouse. Instead of relying on poor connections and streaming services, our web, mobile app and in-house hardware web conferencing solutions will provide your employees with flawless resolution and connections, making meetings a breeze – no matter where you are. Not only is it secure and data is easily stored on the cloud, but it’s an affordable solution that will keep your organization succeeding and collaborating for years to come.

How to Avoid the (Dreaded) Leader-less Meeting

Have you ever been in a meeting where there is no clear moderator (or facilitator) and nobody seems to care about taking notes? Yeah, we’ve all been there.

Typically these types of meetings result in conversations wandering aimlessly along with any clear direction or outcome to be focused on. The leaderless meeting can be a complete time-suck for employees at all levels – wasting valuable working time in a conference that has no facilitator to push the conversation towards a meaningful goal.

If this sounds like your meetings, you need to turn things around—and fast. One idea is to introduce a few changes.

A recent blog written by Jack Welch describes how useless meetings will make or break your career by the way you are perceived in them. And the same can be said about if you continuously schedule useless meetings. But it’s more than perception, it’s about wasting time and ensuring you can deliver as a team.


How to fix it:

  1. Assign a facilitator and note taker

Seems simple right? It is.

Every meeting that you go to should have a clearly identified facilitator and note taker. This simple task of assigning these two roles can nearly instantly turn your meetings around.

These two roles should be decided upon, and the power should be granted to the people filling the positions, prior to the meeting starting.

Facilitator responsibilities

  • Create a meeting agenda.
  • State the purpose of the meeting at the start.
  • Start the conversation.
  • Ask pointed questions about agenda items.
  • Keep the conversation on track without stifling creativity.
  • Determine deliverables and solicit ownership from attendees.
  • Make an effort to include everybody.
  • Assist note taker as necessary.


  1. Clarify responsibilities

Often times when leaderless meetings happen it’s because responsibilities and guidance have not been given to the meeting facilitators. The people who fill the positions of facilitator and note taker should not only be informed of what their responsibilities are – they should be fully capable of performing their duties.

Note-taker responsibilities

  • Organize notes by agenda item.
  • Keep track of deliverables, timelines and owners.
  • Ask clarifying questions.
  • Summarize agenda topics to attendees
  • Draft follow-up emails to attendees with notes, deliverables and the corresponding accountable parties.


Take action, inspire action 

Take initiative and be adamant about valuing your time and the time of your team members.

A good leader and facilitator can improve both the process and the outcome of meetings. Take the time to train your employees on how to facilitate their meetings and you have the potential to improve productivity greatly. If that’s not an option, you can take action and help your colleagues who are leading meetings develop some basic meeting facilitation skills.

Meetings don’t have to be bad. In fact, meetings serve a very important role and are used by the most cohesive and collaborative of teams. They could be powerful, important, and impact your company’s revenue positively. Those are the best meetings.

But careless meetings and leaderless meetings can absolutely ruin the productivity of a team or a company. So don’t be afraid to cancel a meeting that is not going to serve a purpose or drive towards a goal.


Learn more about improving your meetings

At ReadyTalk, we love meetings and have a lot of information to help you improve communication, collaboration and meetings. Read more about this and other common meeting mistakes and pitfalls including bad organization, lack of concentration, and bad technology. And if you can avoid these, you’ll be on your way to hosting more successful, productive, and purposeful meetings.