Smarter Marketing Webinars Simulated live webinars have been around for years, but the do-it-yourself demands of marketers have made it easier than ever to set up and host events. In the past, hiring an event management team was the only way to replay a webinar recording. Traditional simulive and event management is still used by […]

Our partners at Ascend2 Research recently completed the report entitled “Lead Generation to Increase Conversions.” The survey was conducted to find out what types of lead generation forms produce the highest rate of customer conversions. Marketing professionals from B2B and B2C companies responded in favor of content downloads and webinars as the top two sources […]

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