Andy Goodman spoke today for our Web Seminar Series. He talked about the power of storytelling as a means to capture attention, engage an audience, and motivate them to act. Storytelling appeals to the emotional center of people and evokes powerful feelings beyond what a report or data can incite. By using narration, you can improve the way you attract clients (or donors), recruit staff, and maintain a strong organizational culture.
You can listen to the <a data-cke-saved-href="https://cc.readytalk.com/cc/playback/Playback.do?id=8ijh3v64" href="https://cc.readytalk.com/cc/playback/Playback.do?id=8ijh3v64" "="">full recording of Andy Goodman or any other of our past events here.
[tags] web seminar, storytelling, Andy Goodman [/tags]