Another Oprah Apology

Oprah is back at it again trying to mitigate the negative feedback from her webcast with yet another e-mail apology. In an earlier post, I linked back to the first apology. Here is the second apology.. There are two things I find interesting about this apology.

One, the service providers, Limelight Networks and Move Networks, continue to insist it was not a capacity problem. In one sentence Oprah says "there were a historic number of users" and that "capacity was not an issue". My question is: If this was the first time they had capacity like this how do they know capacity is not an issue. The apology continues into a very vague explanation of what happened; that is, no explanation. She leaves us with "we are good to go for another try". I had to do some searching on Google to find out what the real problem was. Apparently, it was a coding error that was only uncovered when the system was put under stress. OK, being an employee for a web provider, I can understand this.

The second thing I find interesting is that even Oprah is not immune to the backlash which Web 2.0 can unleash. A cursory search on Google using "oprah's webcast" returns an enourmous number of hits. Spend a little time browsing them and you will see a number of them are people complaining about the webcast or bloggers (like me) writing about its technical difficulties. No doubt, Oprah felt this backlash and it lead to her numerous apologies both through e-mail and on her site.

[tags]Oprah, webcast [/tags]

Share this: