The Value of Integrated Enterprise Communications

Many business processes can be improved by integrating web conferencing and webinars into the applications and services that support them, but there are certain key areas that warrant immediate action: sales, marketing, portals (especially if they are accessible to partners, prospects and customers), and the corporate website.

For instance, many organizations rely on webinars to deliver more—and more qualified—leads to the sales team, improve customer loyalty and up-sell opportunities, and shorten sales cycles and drive revenues.

Learn how an integrated webinar platform allowed OverDrive and RymaTech to improve their process for attendees and their salespeople alike creating better webinars.

  • RymaTech streamlined their registration process with the ReadyTalk
  • RymaTech scored webinar registrations for more effective routing
  • OverDrive gives their salesforce the data they need for targeted follow up