Submitted by ReadyTalk on October 21, 2010 - 2:07pm
Podcasting used to be the new kid on the block. Not any more. Here come the tablets and eReaders – iPad, Kindle, Touch, Nook, Playbook – to name a few. Digital media – and the appliances to view, hear and read them – are on fire. Podcasting, the distribution of audio and videos, now has more locations than ever to be consumed. Throw in social media networks like Facebook, Twitter and YouTube and suddenly you have a whole universe of possibilities.
Submitted by ReadyTalk on September 23, 2010 - 3:04pm
A recent survey by the 1080 Group and Quantum Leap Marketing revealed that most webinar promoters struggle with two fundamental issues:
1. How do I promote my online events so my audience shows up in droves?
2. And, how do I engage my audience and get them to take action on the ideas presented at the event?
Submitted by ReadyTalk on September 1, 2010 - 1:39pm
Not advertising on Facebook? You’re missing out on potential traffic from the second largest website with more than 350 million unique users. Facebook’s self-serve image and text-based ads let you advertise your own web page or even your own Facebook page or event. They also offer a way to catch people in “pre-search” mode, when they’re almost ready to seek a solution. Other cool features? Social actions, targeting, real time reporting and more.
Submitted by ReadyTalk on August 26, 2010 - 10:42am
As a marketer, your duties can change on a moment's notice. Fire drills are never far away and the broader your skill set, the more valuable you are to your team and organization. You must continually adapt to changing needs and often rely on innovative tools to help you do so.
Submitted by ReadyTalk on July 28, 2010 - 2:54pm
Every small business owner needs to understand why and most importantly HOW to use the best and most cost effective Internet tools. But many of us don’t know where to start. This presentation will review affordable, effective strategies that you can start implementing right away. Through this interactive, conversational session, you will learn how to:
Submitted by ReadyTalk on June 9, 2010 - 5:13pm
Businesses today cannot ignore the presence of social media in people’s lives. On-going conversations in the social media sphere require attention on your part, but also highlights your willingness to engage with customers or prospects on their timeline, where they choose. The opportunity to connect with customers is a critical element of building and maintaining your networks. Networking is no longer just about making a name for yourself; there’s an opportunity to utilize social networks to benefit both you and your customer.
Submitted by ReadyTalk on May 25, 2010 - 1:31pm
If you could wave a magic wand and suddenly have more leads, more opportunity, and more paying business with clients all over town and all over the world, would you be interested? Of course! For these kinds of results, though, you don’t need a magic wand. Instead, learn how to leverage interactive webinars to gain a substantial competitive advantage.
Submitted by ReadyTalk on May 11, 2010 - 1:48pm
Cashing in on Email Marketing is the second segment in The “Cashing In” Series For Small Business brought to you by Second Story Solutions – “Where Smart Growth Wins Big”. The cost of retaining a customer is a fraction of the cost of acquiring one, so why don't businesses focus as much of their marketing budget & efforts on retention activities as on acquisition? Email has proven to be the most effective customer retention tool, ever-- if done right.
Submitted by ReadyTalk on May 4, 2010 - 3:53pm
Every business, whether small, medium or large; start-up or well-established; B2B or B2C has a unique brand. Do you know what your brand stands for? Have you dug deep, to discover what makes you unique? Now is the time to make sure you and your employees are crystal clear on who you are as a brand, what you stand for, and what you promise to deliver to your customers. Now is the time to define, build and evolve your brand from the inside out to ensure its sustainability in any economic environment.
Submitted by ReadyTalk on April 14, 2010 - 3:53pm
You’ve put together an amazing line-up of speakers. You’ve hit it out of the park with promotion and your registration list is growing by the day. The groundwork is in place and you’ve crafted a compelling message for your target audience – so once they’ve logged on, how do you keep them from nodding off?
For the second event in our three-part “Invite, Meet, Share” Series, we’re bringing you two of the best speakers in the business to answer these questions: