Sales

5 Essential Actions to Advance Your Game. How to See more. Sell more. Keep more.

Whether you're pitching products to a new prospect, fending off competitors from an existing customer, jumpstarting a new enterprise, or selling yourself to your next employer, marketing yourself to an audience of one is essential. This session will show you five tactics every "salesperson" must have in their own Marketing "Playbook."

And don't be fooled, this session is not about some lofty goals and expensive creative collateral only some of us can afford. These tactics are for everyone on any budget!

Unleashing Your Referral Stream in a Tough Economy

New business development is the lifeblood of every organization’s growth. Yet, generating leads through marketing and cold calling can be an expensive and often unrewarding effort, especially when customers’ budgets have shrunk. Your satisfied customers and impressed prospects can provide you a steady stream of high quality referrals if only you know how to leverage them. Attract new prospects and shorten your sales cycle in a tough economy by unleashing your referral stream.

Join expert Kendra Lee and you’ll discover:

Consultative Selling: Proven Ways to Close More Profitable Deals

Looking for that secret that top sellers know and use to close bigger, more profitable deals with clients who respect them? It᾿s consultative selling!
Consultative selling turns customers into clients who value your input and make decisions based on your recommendations. But being a consultant is a risk and requires changing the way you think about your clients’ needs. It᾿s more than just selling solutions.

In this session you will discover:

Mining the Mother Lode: Lead Generation on the Internet

In this 50-minute, information-packed web seminar, Scott Hickey will explore the many ways you can use the Internet to find qualified leads for your company's products and services. He'll review the most popular techniques, such as email broadcasting, affiliate programs, and a great web site, then move on to the cutting edge of blogs and social networks as lead generators. You'll see how many ways there are to build relationships with thousands of prospects you could never have found before, then turn lots of them into loyal customers.

Personality Sells: How yours can impact your success

What differentiates the best sales professionals from the average ones? Studies indicate that there are distinct ways that top people obtain their outstanding results. Personality and the resultant behavioral styles play an extremely important role in how people sell and how they buy. A sales professional needs to understand why they are motivated to sell and what motivates others to buy. Understanding these dynamics is critical to personal success. This webinar will introduce you to:

Consultative Selling: Proven Ways to Close More Profitable Deals

Looking for that secret top sellers know and use to close bigger, more profitable deals with clients who respect them? It's consultative selling!

Consultative selling turns customers into clients who value your input and make decisions based on your recommendations. But being a consultant is a risk and requires changing the way you think about your clients' needs. It's more than just selling solutions.

In this session you will discover:

Getting past the Gatekeeper: Guaranteed Strategies to Reach Top Prospects

Have you tried to gain access to a top prospect and been stumped by an effective gatekeeper? Getting past the gatekeeper to the top decision maker is one of the toughest parts of any seller's job. What do successful sellers know that make it seem so easy? In this session you will learn techniques for engaging top prospects' gatekeepers immediately, shortening your time to gain access, and to get commitment for an initial meeting. Included in this session will be:

What Franchisors Need to Know about Web Conferencing

A common theme at the 2008 IFA conference was how to use technology to help drive your franchising business. Among the many "must haves" on technology lists was web conferencing, and the buzz is spreading fast among franchisors. How can you get started?

Join Jeremy Lawrence, Mike Ligon and ReadyTalk's IFA team as we clarify what is web conferencing, what features are important for franchisors and how to take advantage of the technology for your business.

You will learn: