As a President of EffectiveUI, Anthony has the unique opportunity to listen to how companies like eBay, Adobe, Viacom, Microsoft, GE, Dow Jones, Qwest and Nielsen think about the internet and desktop software, and how innovative thinking can completely change the way they do business. Anthony has had the opportunity to brainstorm new software for these companies (and others). EffectiveUI finds themselves primarily developing using Adobe, Microsoft, Sun, and Apple platforms. In fact, EffectiveUI is the only agency in the world that has been able to establish themselves as a premium services partner for all four.
The Business Value of User Experience