Lisa Chen is the Sr. Marketing Operations Manager at Rally Software and is the resident Eloqua expert. At Rally, Lisa is responsible for lead and customer nurturing campaigns, data quality, best practices, optimization and closed loop reporting.
Prior to joining Rally Software, Lisa spent five years as a Campaign Manager at LeftHand Networks. While there, she executed integrated lead generation campaigns including field marketing, sales enablement and promotions. She was also an integral part of the successful Eloqua implementation team.
Lisa holds a Bachelor of Business Administration with an emphasis on marketing from the Univeristy of Colorado at Boulder and is both a certified Eloqua Master and Revenue Lifecycle Master.