So you’ve had your event; went off without a hitch. Great content - check. Thought provoking insight – check. Good registrant turnout – check. But what if it were possible to reach the hundreds, maybe thousands more that weren’t able to attend or didn’t get your initial webinar invite. No fear – the possibilities are endless. By using the correct tools to effectively record and distribute your content, you’ll open up doors that you may not have considered to begin with or maybe even knew existed.
As technology advances, conferencing services are moving from a simple collaboration tool to a content creation vehicle. If you are conducting an event or hired a speaker, promoted, produced content and spent hours editing & perfecting, why let it disappear immediately after the phone is hung up. Learn some best practices on both the HOW & WHY of recording, along with what to expect from a quality recording tool.
BUT…don’t forget that the distribution piece is just as important as the initial capturing of content. Check out some of the channels that we’ve seen to be most effective. Bring your ideas to the table to share. Join forces to innovate new means of disseminating your next webinar topic.